{"id":33849,"date":"2026-07-25T19:31:01","date_gmt":"2026-07-25T17:31:01","guid":{"rendered":"https:\/\/laviteturchese.it\/prodotto\/maffrei-verduno-pelaverga-2025\/"},"modified":"2026-07-25T19:45:42","modified_gmt":"2026-07-25T17:45:42","slug":"maffrei-verduno-pelaverga-2025","status":"publish","type":"product","link":"https:\/\/laviteturchese.it\/en\/product\/maffrei-verduno-pelaverga-2025\/","title":{"rendered":"Maffrei &#8211; Verduno Pelaverga &#8211; 2025"},"content":{"rendered":"<p>For the past few years, a breath of fresh air has been sweeping through the Langhe\u2014a wave of innovation and new ideas, with young producers putting themselves to the test and carving out their own niche among the greats with bottles of exceptional quality. The Maffrei winery was founded in La Morra in 2021 by brothers Andrea and Stefano Mascarello, two young men who grew up in the world of wine thanks to their family\u2014the historic founders of the Michele Mascarello winery\u2014but who were determined to forge their own independent path. Without forgetting their roots, they have established their identity as avant-garde winemakers, producing wines that reflect their terroir while adopting an approach that speaks an international language. As advocates of Nebbiolo, they inherited vineyards in La Morra, primarily in the Serradenari and Torriglione areas, where they also cultivate Dolcetto, Pelaverga, and Chardonnay, with annual production totaling around 10,000 bottles. They manage less than 4 hectares, tended with care, and in the cellar, winemaking follows traditional methods with excellent use of oak for aging. An artisanal approach and a tribute to this new brotherly venture by the Mascarello brothers\u2014known as \u201cMa-Frei\u201d in the Piedmontese dialect.   <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Among the offerings is also Pelaverga, one of the Langhe\u2019s little-known gems, just like its grapes, which yield fragrant wines that are ready to drink. The vineyards are all located in Verduno, a favored area for this variety and the home of its designation of origin, where several thousand bottles are produced. All fermentation and aging take place in stainless steel tanks to preserve the wine\u2019s natural character. The classic notes of white pepper and aromatic herbs, along with light tannins and intriguing acidity, make it ready to drink right away.<\/p>\n<ul>\n<li><b>Producer<\/b>: Maffrei<\/li>\n<li><b>Name<\/b>: Verduno Pelaverga <\/li>\n<li><b>Grape Variety<\/b>: Pelaverga<\/li>\n<li><b>Vintage<\/b>: 2025 <\/li>\n<li><b>Alcohol Content<\/b>: 12%<\/li>\n<li><b>Bottle Size<\/b>: 750 ml<\/li>\n<li><b>Production<\/b>:  <\/li>\n<\/ul>\n<p>Productive Notes: vinification in stainless steel tanks.<\/p>\n<p>Wine naturally contains solphites<\/p>\n","protected":false},"featured_media":33848,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false},"product_brand":[],"product_cat":[3855,3127,3128,3129,3131,3132,3133],"product_tag":[],"class_list":{"0":"post-33849","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-langhe-rosso-piedmont","7":"product_cat-red","8":"product_cat-italy","9":"product_cat-piedmont","10":"product_cat-producers","11":"product_cat-italy-producers","12":"product_cat-piedmont-italy-producers","13":"product_shipping_class-standard-en","15":"first","16":"instock","17":"taxable","18":"shipping-taxable","19":"purchasable","20":"product-type-simple","22":"catalog-layout-default","23":"columns-xs-2"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - 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